Do you need content production for your audio guide?
Why Nubart?
Because audio guide devices require complex logistics and generate electronic waste.
And because audio tour apps are hard to monetise and only about 2% of visitors download them.
As simple as it gets
Why an audio guide device if everybody has a smartphone ?
Easy to use
The visitor only has to scan the QR to access the content. Thanks to our innovative scrolling interface, finding POIs is easy and intuitive even for the digitally-unsavvy.
Monetizable
Unlike apps, our card can be monetized, as it is non-transferable. Nubart can be a source of income for your museum !
Suitable for sponsorship
Unlike devices or apps, it allows the incorporation of the logo of one or more sponsors on the printed card.
Tool for docent-guided tours
Optionally, you can incorporate a module with a digital group guiding system. This way you don't need to buy expensive radio guides.
Very high takeup-rate (TUR)
Our cards achieve a TUR of 10-20% when sold separately and 45-85% when included in the admission.
Offline
Poor connectivity in your venue? Nubart's soundtracks, images and maps can be preloaded into the smartphone's memory, so they can be listened to in offline mode.
Eco-friendly
Devices generate harmful electronic waste. Nubart's audio cards are printed on FSC cardboard with CO2 compensation.
Just audio, or a complete multimedia guide?
Videos, sliders, modular structure, offline mode, downloadable files, remote control of the audio guide, option to upload files or to leave voice messages...
All this and more can be integrated into a Nubart audio guide
Geolocation features in Nubart's audio guides
Need to show your visitors the way?
Interactive maps with visitors' locations, geo-scrolling, overlay for indoors...
Our geolocation package covers virtually all of your visitors' navigation needs.
Your visitors can open an interactive map with all points of interest. The map shows the visitor's location.
Each geolocated point of interest has a "show me on the map" button.
Outdoors, our geolocated audio tracks light up and automatically scroll to the top of the mobile screen when visitors approach a particular point. On Android, this process is enhanced by a slight vibration of the cell phone.
We can incorporate an overlay with the floor plan of your venue to facilitate indoor navigation.
See Nubart's interactive maps in action
Nubart's audio tours are a tool for researching museum audiences
Would you like to know your visitors better?
Collect visitor data without being invasive
Nubart cards are not only an innovative audio guide that provides a multilingual self-guided tour to your audience, but also an ideal data collector. Nubart collects usage and behavioral data from your visitors' smartphones anonymously, without ever violating their privacy.
As a Nubart customer you'll have a password-protected access to your usage reports. Included in these reports, among others:
- Home country of the visitor
- Visitor’s native language
- Visitors per day
- Visitors by time-of-day
- Duration of the visit
- Ranking of most-listened-to tracks
Nubart has an integrated feedback form for visitor research
Let your visitors tell you what they think
Opinion poll directly in the audio guide
Our free data reports collect a great deal of anonymous information about your visitors and their behavior. Certain important information cannot be retrieved automatically, but you can ask your visitors to provide it to you.
That's why after the last track of every audio guide, the visitor can interact with your museum through a short, 5-question survey. Our two standard questions are:
- an overall rating of the exhibition on a scale of 1 to 5
- a text field for comments on the exhibition or on the audio guide
Optionally, visitors who rate the visit highly are invited to rate your venue on Google.
Nubart's customers can receive visitor comments in real-time by email.
Your museum can select three additional questions from a list of options, such as age and gender, as long as visitors choose to share this info with you. Thanks to our unique code system, the visitor can only answer the questionnaire once, ensuring the quality of the data. Incomplete answers are also captured.
No problem. You will be assigned a production manager who will organize everything for you. We have a wide selection of script writers, translators and voice over artists.
Worried about costs? Don't be.
Nubart has extremely convenient Business Models
Pay-as-you-go
You simply purchase a number of customized cards. If you wish, you also commission Nubart to produce content. Our cards are valid indefinitely and you can distribute them until they run out. Perfect for small venues.
No recurring fees!
Revenue share
Since our cards are traceable, we know exactly how many have been used and can invoice them monthly.
Get a steady supply of cards and the content production rolled in.
Revenue with no upfront costs!
Subscription
Do you prefer to include the card in the admission? Receive all cards in advance and a monthly invoice only for the cards you have given away. Content production can be rolled in. Our take up rate is huge (45-85%)!
Service with no upfront costs!
Museums using Nubart's audio guides
Some of Nubart's featured customers
